Content strategists are designers, just like I am. And like me, the
information architect, the “stuff” content strategists design is somewhat more
abstract, somewhat less defined than a couple million pixels. But, aside from
the composition of content, content strategists haven’t (to my satisfaction
anyway) defined what it is they design, what’s the output of their work.
UX Designer Dan Brown delivers his Cairo speech, respectfully submitting just what he needs from these new-fangled Content Strategists, and just what he’s willing to offer in return.
This is an excellent contribution to the evolving definition of the CS discipline.
