Daniel Brent Patton

Product Content Strategy & UX Writing

The “digital workplace” sounds good. People like the way the words resonate. It generates enthusiasm. Yet, when you need to explain to senior management in 2 minutes, it’s a little harder. What does it really mean?

digital workplace four variations


I’ve sketched the diagrams you see here and have tested them in numerous contexts over the last few months. They work well, both in potentially conflictual meetings with internal stakeholders and with 5-minute talks to senior managers. I use them as a build-up, talking through the evolution from the first model to the last.

Very nice illustration of what can be a difficult concept for management to grasp.