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Rick Mathieson 2-parter SAP interim CMO Jonathan Becher on poor CMO Twitter repping, "Death of Digital", and solomo strategy | danielBpatton.com
via mathieson.typepad.com Audio capture’s a bit choppy and doesn’t mention Becher’s blog (http://bit.ly/rijlpW) for better or worse or better. Good content, though, about a huge enterprise player’s efforts to stay relevant in a dynamic marketspace. Related articles Vala Afshar: Mavens’ Advice On Digital Influence [INFOGRAPHIC] (huffingtonpost.com) SoLoMo: The Basics You Need to Know (business2community.com) The […]