by danielbpatton | Jul 27, 2011 | #SocBiz
Given the magnitude, depth and far-reaching impact of the Big Shift, succinctness is a challenge. At the highest level, we would characterize the Big Shift as moving from a world of push to a world of pull. In other words, given the growing uncertainty in the world...
by danielbpatton | Jul 26, 2011 | #SocBiz
One of the interesting side effects of the pervasiveness of technology today is that work in general is becoming so digital that it sometimes completely disappears from sight. By this I mean it’s trapped within our e-mail systems, IT systems, Web applications,...
by danielbpatton | Jul 26, 2011 | #SocBiz
Part of the reason social networking tools still aren’t mainstream at most organizations is because Enterprise 2.0 is still considered more of a “movement” than a business imperative. The movement’s evangelists employ the kumbaya language of...
by danielbpatton | Jul 13, 2011 | #B2BMarketing, Uncategorized
…Oracle is committed to helping customers deliver engaging experiences to their customers. Whether that’s Internal experiences that span Enterprise Applications, Intranets and Team spaces (enterprise collaboration), or External customer experiences, you...
by danielbpatton | Sep 25, 2010 | #B2BSales
Gerhard Gschwandtner talks with Deborah Dumaine of Better Communications about the importance of good writing for sales success. The usual suspects are all here: Don’t make it all about your company Use a style that matches the recipient Don’t use texting...
by danielbpatton | Aug 30, 2010 | #B2BSales
Sales enablement is a strategic, ongoing process that equips all client-facing employees with the ability to consistently and systematically have a valuable conversation with the right set of customer stakeholders at each stage of the customer’s problem-solving...