by danielbpatton | Jan 28, 2010 | #B2BSales
Steve Diamond over at Oracle delivers a whiteboard (thanks BNET) that speaks to the dollar impacts of some fairly straightforward Sales 2.0 initiatives—CRM for 360° opportunity management, a meritocratic email campaigning environment, pricing analytics, and (my...
by danielbpatton | Jan 21, 2010 | #B2BSales
I attended this webinar by IDC Global and found it both well-researched and well-presented. Citing their own work on the state of corporate enablement efforts (and reflecting my own experience), the presentation offers frank talk around the tools, strategies, and...
by danielbpatton | Nov 6, 2003 | #SocBiz
Heard the one about the role of storytelling in knowledge management? Many of today’s most respected businesses and thought leaders are transporting this age-old practice from around the watercooler directly into the repositories of intellectual capital. Moral...
by danielbpatton | Nov 5, 2003 | #TechComm
The ‘Paramedic Method’ involves bringing writing that lacks vitality back to life. Offers an 8-step process for achieving all this. Richard Lanham, a professor of English at UCLA, invented an easy-to-use method for making your writing clearer and more...
by danielbpatton | Nov 5, 2003 | #TechComm
Now featuring coverage of electronic publishing as well as a grammar and usage chapter all its own, the Chicago Manual of Style is in its 15th edition. Buy it. Read it. Mind the gaps. Perhaps most importantly, remember to (as Linda Halvorson, chief editor, puts it)...
by danielbpatton | Oct 10, 2003 | #TechComm
John Old, of Texaco, makes salient—though still fairly broad—statements regarding knowledge management in September’s Fast Company. Mostly it’s about people. First, to paraphrase a paraphrased paraphrase (from David Snowden): “One, knowledge...